HGTV CMA Lodge
Nashville, TN / 10,000 Sq Ft
Lifestyle brand committed to making a difference with those they come in contact with everyday and the ultimate music festival creates positive engagement, interaction, common connections. Unstructured exposure inspires feeling of creativity, identity creation, stimulation and euphoria. Positive psychology is measured through engagement at music festivals, contributing to a growing experience economy. HGTV Lodge, located in Nashville, hosts a variety of musical artists to come perform for fans during the CMA Festival.